Join a Group of Female Founders and Business Leaders Who See Your Worth.

We are a collective of fearless, loving and ambitious women who want:

To serve others through our businesses, communities and families.

To know what we truly want in life and focus on achieving our goals.

To have a community of women who "get" us, cheer us on, and challenge us.

To wake up joyful, peaceful and loving every day, enjoying our full lives.

“Self-respect is a question of recognizing that anything worth having has a price.”

– Joan Didion

Hey, Vixen.

I’m April Rochelle Roberts, founder of The Vixen Gathering, and I know exactly why you’re here.

You’ve succeeded. You’ve gone to the dinners and gotten the promotions. You take care of family, friends and your parents. But do you truly LIVE every day?

If this resonates, welcome to your new home—The Vixen Gathering—a collective of fearless, loving and ambitious women who want to live life on their own terms. We want abundance, love, joy and peace for ourselves and our families.

So, who am I and why am I talking to you? I am a woman who has been there, done that. I’ve had a few lives — a marriage, 3 careers and a successful business for 15 years that I recently sold. In 2020, as with many of us, I felt called to move on. To make an impact in a different way. At the time, I had no clue what it was but I knew that I was being called. Most of us believe in something greater than ourselves — I call that greater self, God. And, God was calling.

So, I spent the time from April – November of 2020 running my financial practice, launching a support business to that practice, and figuring out what my “next” was going to be. During this time I asked a lot of people for help (something new for me), meditated and prayed daily, and became a Vixen at time management.

I also talked to a lot of my fellow female entrepreneurs. And, it seemed that many of us were drowning in this new life. It also felt like every day, women were leaving corporate America or their jobs and seeking something new — a better balance, more ownership of their lives.

Thus, the idea of the Vixen Gathering was born. You see, I come from a family of entrepreneurs (both grandfathers, my parents and both my siblings, plus some aunts and uncles), and I’d been one for 12 years at that point. One thing I knew to be true was that the “entrepreneur roller coaster” was real.  Many of us thrived on it, but if you didn’t know how to ride that wave, burn out was often around the corner.

I realized that my next purpose was to help guide the new female entrepreneurs through this journey — to create a space where they could raise their money mindset, increase their income, and own their worth. One thing I know about us women is that we like to do it our way — so this journey would also need to lead us to feel joy, peace and love every day on top of the abundance we would reap for ourselves and our families. And, we would probably want a community to support us, cheer us on and challenge us.

Welcome to The Vixen Gathering!

Explore the Vixen Blog

The blog inspires ambitious women, just like you, to reach their goals, increase their income, self worth and create a life that they love.

How to Work With Us

We help female entrepreneurs own their self worth and create a life they love.

Join Our Facebook Group

This group was created to be a safe space for women business owners to increase their abundance mindset, to foster deep conversations about what matters most, and figure out how you get to that next level with your sanity, family and freedom intact! Join us for weekly lives, exclusive networking events and tips and tricks to live the life you want on your own terms!

Vixen Founders Collective

Ready to be the best you— both personally and professionally?  Backed by science and developed by Brendon Burchard, coach to Oprah, presidents, and Olympic Athletes, our founding Vixen, April, will guide you on your path to success. This collective is dedicated to helping you achieve your goal income and reclaim your joy—without burnout. 

Jet-Setter Mastermind

Imagine a gathering where the conversation is different. It’s growth-oriented, supportive and positive . . .  with a group of women who ‘get it’. Join our Vixen Jet-Setter Mastermind where you and five other women where luxury meets lasting impact and ambition turns into action. Six 60-minute 1:1 sessions to guide, align, and support your growth.

What Our Clients Are Saying

"There is no one on the entire planet like April Roberts. Recommending her as someone to work with, and do life with is an honor and a pleasure. Her efforts to empower and support women is AMAZING."

Kristin Shea

"April is extremely enthusiastic about her work and goes above and beyond to enrich her clients’ development. April has been essential to the success of my company. She has a very strong work ethic and unparalleled analytical and problem solving skills. I certainly would recommend her as coach!"

Martina Mason

"Hold onto your hat, your bra, your husband, your job because Vixen will disrupt whatever it is you think you need today. I have been in many situations where acceleration was promised. Some came to fruition. Some did not. Vixen delivers. In my first hour with April, I realized that--even though I thought I was doing really well--how I'm living and who I am are misaligned. Essentially, there's no bullshit here. If you truly want to transform your life, Vixen makes it yours for the taking. April guides the transformation and the other women in the group support it sheerly because they're incredible. Once you see other incredible women struggle with things that are clearly not supporting them to be their best selves, it's much easier to turn the mirror on yourself." 

Ivy Hughes

"April and Vixen have awakened my sense of self, guided my path toward self-love, and are constantly teaching me the importance of the journey.

I personally have been part of the Vixen Values Gathering and it’s truly a safe space. You are given the opportunity to strip yourself of the bullshit - knowing that these women have your back and will be there for you through it all (tears, laughter, you name it!).

Thank you, April for this wonderful platform and for your endless wisdom and guidance!"

Liza Palmer

"April is always looking ahead for opportunities for those around her and mentoring others, especially women. She brings these same qualities to her clients, which in turn, allows them to be their best selves and make the most out of all opportunities. It’s a pleasure to know and grow with April!"

Sara Heald