149: Write Your Way to Success: Lessons from Elite Publisher Melanie Churella Johnson 

Have you thought about writing a book?

Melanie Chiarella Johnson, a trailblazing entrepreneur and founder of Elite Online Publishing joins the podcast to talk about her remarkable career spans owning TV stations, navigating financial adversity, and ultimately redefining publishing with her company’s impressive feat of publishing over 3,000 books—all hitting #1 bestseller status.

From leveraging digital marketing to mastering book launches, Melanie’s story proves that adaptability and perseverance are the ultimate superpowers.

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Key Takeaways:

  • Reinvention Through Adversity: How Melanie transitioned from owning TV stations to thriving in digital publishing.
  • The Power of Quick Action: Why taking immediate steps toward your goals can lead to extraordinary results.
  • The Secret Sauce to Becoming a Bestseller: Behind-the-scenes strategies Elite Online Publishing uses to ensure every book reaches the top spot.
  • Maximizing the Impact of a Book: Using a published book to boost credibility, secure clients, and land speaking engagements.
  • The Importance of Filling Your Bucket: Self-care tips to show up as your best self in life and business.

Who is Melanie Johnson?

Melanie Churella Johnson is a powerhouse media mogul and entrepreneur. She is the owner and founder of Elite Online Publishing, which has published over 3000 books making all of its authors #1 bestsellers. Melanie got her start in the industry by owning and operating two TV stations in Houston and Dallas that grew to be worth over $100 million dollars. Melanie is also a WSJ/USA Today, 16x bestselling author, and TEDx Speaker. Melanie is the co-host of the popular podcast Elite Expert Insider and the Elite Publishing Podcast. She started her career as a News Anchor in Detroit after she won the title of Miss Michigan and was the first runner-up to Miss America. In her professional life, Melanie has been involved in many high-profile projects. She built the 25,000 sq.ft. Houston Mansion and the 13,000 sq ft Walloon Lake House – both of which became successful six-figure short-term rentals. She also started Charity Auction Consignments, which helped charities raise over $600,000. Melanie graduated from Michigan State University with a degree in communications and was the first girl to receive a varsity letter in a boy’s sport in the state of Michigan. As a single Mom raising two sons, she knows what it takes to succeed.

Mic Drop Moments:

“Your why has to be strong. It’s the fuel that keeps you going when the going gets tough.” – Melanie Johnson

“Success isn’t about avoiding failure; it’s about learning and recalibrating along the way.” – Melanie Johnson

“Smile at someone today—you never know how much it can brighten their day.” – Melanie Johnson

Resources:

Website: https://Eliteonlinepublishing.com

Instagram: https://www.instagram.com/eliteonlinepublishing/

Get Melanie’s Free Elite Online Publishing Strategic Writing System eBook: https://online.flippingbook.com/view/889704442/

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